It has been a quite a while since I blogged about email marketing scenario in India. Lot has happened since then.
I was really amazed at the innovative ideas being put in place by Marketing departments at Media companies.
NDTV News http://www.ndtv.com recently launched breaking news alerts to deliver them into email inboxes of recipients as they happen instantly. I have subscribed to these alerts and found them amazing. It saved me much time in catching up with news without visiting their websites and check what is happenning! I can now visit the website to find more about it, when I am told what is happenning.
NDTV has really got into the front league compared to other news agencies in adopting technology to enable their readers to get what they need. I know most of the folks are quite addicted to news and spend lot of time visiting the news websites. The news alerts service from NDTV can deliver now the fresh news, rather stale at the website after being heard from someone.
One can subscribe to NDTV Breaking News alerts on their website http://www.ndtv.com/convergence/ndtv/new/NDTVNewsAlert.aspx.
Blog Roll of email and social media marketing experts in India to educate and adopt best of the solutions and practices for effective digital direct marketing of the enterprises.
Monday, November 9, 2009
Wednesday, August 19, 2009
Tuesday, July 21, 2009
Email Marketing to Improve Customer Acquisition and Customer Loyalty
When it comes to marketing, traditional or web-based, “customer acquisition” is a key indicator when determining success and Return on Investment (ROI) from your marketing efforts. “Customer loyalty” is also very important as we know that the lifetime value of a customer is dependent on how well we communicate with and retain customers.
For more information on email marketing solution and services, visit http://www.sprinklr.in
The following are published industry facts focused on web-based marketing and the effects on “customer acquisition” and “customer loyalty”.
Customer Acquisition Facts
Customer Loyalty Facts
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For more information on email marketing solution and services, visit http://www.sprinklr.in
Friday, July 17, 2009
Sprinklr signs up several key clients for its email marketing platform
Sprinklr tier 1 email marketing platform signs up several key clients in India for all their email communications.
Sprinklr e-messenger is one of the top performing email marketing platform that can pump 4 million email messages per hour. This feature is very critical for companies to deliver messages just before their subscribers ready to read, instead of delivering in the middle of the night or the day.
Sprinklr offers robust security features that makes client's customer data in safe hands, which can't be compromised at any cost. Sprinklr e-messenger in the only platform in the country that is worthy of being used by major brands and financial institutions, as it being certified by SAS 70 audits, the world's highest security audit methodology, only used by major global financial institutions.
Sprinklr is the ideal bulk email solution for Indian major brands and agencies to manange their email communication needs, as it provides seperate and integrated views and controls for email communications for several of their businesses.
Sprinklr provides higher deliverability and rich reporting metrics.
Sprinklr will be launching email to social platform soon.
For more visit http://www.sprinklr.in
Sprinklr e-messenger is one of the top performing email marketing platform that can pump 4 million email messages per hour. This feature is very critical for companies to deliver messages just before their subscribers ready to read, instead of delivering in the middle of the night or the day.
Sprinklr offers robust security features that makes client's customer data in safe hands, which can't be compromised at any cost. Sprinklr e-messenger in the only platform in the country that is worthy of being used by major brands and financial institutions, as it being certified by SAS 70 audits, the world's highest security audit methodology, only used by major global financial institutions.
Sprinklr is the ideal bulk email solution for Indian major brands and agencies to manange their email communication needs, as it provides seperate and integrated views and controls for email communications for several of their businesses.
Sprinklr provides higher deliverability and rich reporting metrics.
Sprinklr will be launching email to social platform soon.
For more visit http://www.sprinklr.in
Friday, July 10, 2009
Aghreni email marketing platform turns into Sprinklr e-messenger
We are rebranding the Aghreni emailing platform, and your favourite service will be called Sprinklr from here on. We are going to introduce a lot many more features in the coming times which will make your email marketing experience much more sophisticated and advanced. With killer edge technology Sprinklr will bring in the same drip marketing phenomenon into your consumers social graph resulting in a much higher conversion rates and consumer's brand interaction.
At Sprinklr we promise you to give a world class product at an Indian price. We will be soon ready with the new website and will be announcing the new board members.
Sprinklr is confident to take the Indian market by a swipe in the recent coming days and would love to have you join the revolution. So make sure you realise the potential of this platform before your competition does.
For more insight on this please email jacob@sprinklr.in or, just call him @ +91 9886800993
Visit Sprinklr website at http://sprinklr.in/sprinklr/
At Sprinklr we promise you to give a world class product at an Indian price. We will be soon ready with the new website and will be announcing the new board members.
Sprinklr is confident to take the Indian market by a swipe in the recent coming days and would love to have you join the revolution. So make sure you realise the potential of this platform before your competition does.
For more insight on this please email jacob@sprinklr.in or, just call him @ +91 9886800993
Visit Sprinklr website at http://sprinklr.in/sprinklr/
Saturday, June 20, 2009
Email Marketing Solutions and Services in India by World class company with International Expertise
Indian Marketers can now get world class email marketing solution and services from Aghreni, a company with 5+ years of international experience in building email marketing solutions and supporting Fortune 500 clients for their email campaigns.
Within a short span of five months starting the Indian operations, Aghreni has signed up 20 companies in it’s account, offering integrated email and mobile messaging services. The platform is currently being evaluated by another 15 companies including some of the leading Private sector Banks and Travel portals.
The platform delivered more than 10 Million emails so far. The numbers are increasing 100% over each month. Aghreni is confident that the number of emails delivered through its platform will continue to increase exponentially over the next months, as it has increased its sales and focus on highly customer centric companies which have a potential to send out millions of emails.
Aghreni also brings its own RupeeMail acquisition brand for companies to acquire customers. Rupeemail has a doubly opt-in list of 250,000 profiles across India, that can be profiled on 23 + different segments. Over 1 million plus RupeeMails were delivered in April 2009 and few of the RupeeMail campaigns for the month include Get Tata AIG Maharaksha (Tata AIG Insurance), The Unique Pension Planner ( Aegon Religare), Register, Play And Win Big ( Virgin Mobile), Jaldibid.com ( Tanla Solutions ) & Travelocity Special Offers. Aghreni has partnered with 10+ companies to offer email list rental services to Corporates looking for quality emails list rentals in India. Aghreni and its partners offer over 5 million doubly opt-in email profiles for companies to acquire customers. The profile includes consumers, IT/ITES employees, HNIs, CXOs, Small and Medium Business Enterprises, Distributors, Doctors, Finance Managers, Corporate Decision Makers etc. The profiles can be targeted based on age, city, industry, income group and other attributes.
Aghreni's clients include leading Internet portals, Software product companies, Retail brands,Education and training institutions, Travel companies and Hotels and Restaurant chains. Aghreni’s email and mobile marketing platform provides a compelling reason for marketers to use email marketing as one of the most viable e-channels to reach out to the fast growing online customer database in India.
For more information, visit http://www.aghreni.com
Within a short span of five months starting the Indian operations, Aghreni has signed up 20 companies in it’s account, offering integrated email and mobile messaging services. The platform is currently being evaluated by another 15 companies including some of the leading Private sector Banks and Travel portals.
The platform delivered more than 10 Million emails so far. The numbers are increasing 100% over each month. Aghreni is confident that the number of emails delivered through its platform will continue to increase exponentially over the next months, as it has increased its sales and focus on highly customer centric companies which have a potential to send out millions of emails.
Aghreni also brings its own RupeeMail acquisition brand for companies to acquire customers. Rupeemail has a doubly opt-in list of 250,000 profiles across India, that can be profiled on 23 + different segments. Over 1 million plus RupeeMails were delivered in April 2009 and few of the RupeeMail campaigns for the month include Get Tata AIG Maharaksha (Tata AIG Insurance), The Unique Pension Planner ( Aegon Religare), Register, Play And Win Big ( Virgin Mobile), Jaldibid.com ( Tanla Solutions ) & Travelocity Special Offers. Aghreni has partnered with 10+ companies to offer email list rental services to Corporates looking for quality emails list rentals in India. Aghreni and its partners offer over 5 million doubly opt-in email profiles for companies to acquire customers. The profile includes consumers, IT/ITES employees, HNIs, CXOs, Small and Medium Business Enterprises, Distributors, Doctors, Finance Managers, Corporate Decision Makers etc. The profiles can be targeted based on age, city, industry, income group and other attributes.
Aghreni's clients include leading Internet portals, Software product companies, Retail brands,Education and training institutions, Travel companies and Hotels and Restaurant chains. Aghreni’s email and mobile marketing platform provides a compelling reason for marketers to use email marketing as one of the most viable e-channels to reach out to the fast growing online customer database in India.
For more information, visit http://www.aghreni.com
Saturday, May 16, 2009
Aghreni winning new strides as India’s Premier Interactive Email and Mobile Marketing Solutions and Services Provider
Aghreni Technologies, the leader in interactive email and mobile marketing recently announced increased acceptance of its world class email and mobile marketing platform by Indian Corporates from various verticals. Within a short span of four months starting the Indian operations, Aghreni has signed up 15 companies in it’s account, offering integrated email and mobile messaging services. The platform is currently being evaluated by another 15 companies including some of the leading Private sector Banks and Travel portals.
The platform delivered more than 5 Million emails in the month of April 2009. The numbers are 250% over the mails delivered in March 2009. Aghreni is confident that the number of emails delivered through its platform will continue to increase exponentially over the next months, as it has increased its sales and focus on highly customer centric companies which have a potential to send out millions of emails.
Aghreni also brings its own RupeeMail acquisition brand for companies to acquire customers. Rupeemail has a doubly opt-in list of 250,000 profiles across India, that can be profiled on 23 + different segments. Over 1 million plus RupeeMails were delivered in April 2009 and few of the RupeeMail campaigns for the month include Get Tata AIG Maharaksha (Tata AIG Insurance), The Unique Pension Planner ( Aegon Religare), Register, Play And Win Big ( Virgin Mobile), Jaldibid.com ( Tanla Solutions ) & Travelocity Special Offers. Aghreni has partnered with 10+ companies to offer email list rental services to Corporates looking for quality emails list rentals in India. Aghreni and its partners offer over 5 million doubly opt-in email profiles for companies to acquire customers. The profile includes consumers, IT/ITES employees, HNIs, CXOs, Small and Medium Business Enterprises, Distributors, Doctors, Finance Managers, Corporate Decision Makers etc. The profiles can be targeted based on age, city, industry, income group and other attributes.
Aghreni's clients include leading Internet portals, Software product companies, Retail brands,
Education and training institutions, Travel companies and Hotels and Restaurant chains. Aghreni’s email and mobile marketing platform provides a compelling reason for marketers to use email marketing as one of the most viable e-channels to reach out to the fast growing online customer database in India.
Aghreni Technologies is part of a global email marketing giant whose competitors include the best names
in the business. Team Aghreni has many years of experience in email marketing working with some
of the world’s largest brands across the world. Aghreni brings a world class email marketing platform to the marketers to effectively measure their email marketing campaigns and reap success.
For more information on the product, please visit Aghreni's website at
http://www.aghreni.com/Aghreni_Digital.pdf
The platform delivered more than 5 Million emails in the month of April 2009. The numbers are 250% over the mails delivered in March 2009. Aghreni is confident that the number of emails delivered through its platform will continue to increase exponentially over the next months, as it has increased its sales and focus on highly customer centric companies which have a potential to send out millions of emails.
Aghreni also brings its own RupeeMail acquisition brand for companies to acquire customers. Rupeemail has a doubly opt-in list of 250,000 profiles across India, that can be profiled on 23 + different segments. Over 1 million plus RupeeMails were delivered in April 2009 and few of the RupeeMail campaigns for the month include Get Tata AIG Maharaksha (Tata AIG Insurance), The Unique Pension Planner ( Aegon Religare), Register, Play And Win Big ( Virgin Mobile), Jaldibid.com ( Tanla Solutions ) & Travelocity Special Offers. Aghreni has partnered with 10+ companies to offer email list rental services to Corporates looking for quality emails list rentals in India. Aghreni and its partners offer over 5 million doubly opt-in email profiles for companies to acquire customers. The profile includes consumers, IT/ITES employees, HNIs, CXOs, Small and Medium Business Enterprises, Distributors, Doctors, Finance Managers, Corporate Decision Makers etc. The profiles can be targeted based on age, city, industry, income group and other attributes.
Aghreni's clients include leading Internet portals, Software product companies, Retail brands,
Education and training institutions, Travel companies and Hotels and Restaurant chains. Aghreni’s email and mobile marketing platform provides a compelling reason for marketers to use email marketing as one of the most viable e-channels to reach out to the fast growing online customer database in India.
Aghreni Technologies is part of a global email marketing giant whose competitors include the best names
in the business. Team Aghreni has many years of experience in email marketing working with some
of the world’s largest brands across the world. Aghreni brings a world class email marketing platform to the marketers to effectively measure their email marketing campaigns and reap success.
For more information on the product, please visit Aghreni's website at
http://www.aghreni.com/Aghreni_Digital.pdf
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